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Clic Turquoise Campaign 1


EFA Member Food Allergy Italia participated in the Food Allergy Awareness Week celebrated in May. Patient associations mobilise people online from the 13th to the 19th of May to show support on food allergies by sharing pictures wearing turquoise, which is the colour conventionally associated with food allergies according to the organisers. 

This is a way to spread more information about food allergies through photos or selfies, increasing social sensitivity and awareness among patients and non-patients. The goal of the initiative is to tell, with photos and messages, daily life moments in order to increase the sensitivity of the community towards food allergies, so that the general picture, with all the facets, represents us all!


Clic Turquoise Campaign 2

Tags: Category: News,Member news
Country: EU,Italy
Theme: Healthcare, Food labelling